ALIEN studio loves a 3D production challenge. 1,200 frames for an O2 Slovakia ad campaign was a chance to put V-Ray & RANCH computing’s render farm to the test.
How long have you been with ALIEN studio and what was your involvement in this particular campaign?
Pal Pushkas: I’ve worked for over two years at ALIEN studio — O2 Slovakia has been my main client throughout my time at the company. ALIEN studio was responsible for the 3D production and, together with director Dano Dekan, we brought the campaign to life, starting with a concept of the story on paper before moving into the realization stages.
How many shots and frames were there in total for the campaign?
PP: There were 20 unique created shots for this campaign — we created one main 30-second advert plus three 15-second commercials — with over 1,200 frames rendered in total.
“Together with the director of photography, we were able to tweak the lighting and volumetric effects in real-time, thanks to V-Ray’s interactive rendering.”
Pal Pushkash, Project Manager, ALIEN studio
You used 3ds Max and V-Ray for this specific campaign. What are the main advantages of working with the V-Ray renderer?
PP: V-Ray gives us predictable results. During the final rendering of scenes, we have to merge together several plugins — Forest Pack, Ornatrix, etc. — with some very heavy geometries of animals and fluid simulations from Houdini. With V-Ray, we can render all of these layers at once without any special tweaks, and this speeds up our workflow. Together with the director of photography, we were able to tweak the lighting and volumetric effects in real-time, thanks to V-Ray’s interactive preview rendering.
You've got the ocean, animated animals, underwater lighting, textures . . . But what were your main technical challenges in this campaign?
PP: Because of all those scenes, meshes, fluid simulations and high-res textures, our environments became quite gigantic — but thanks to V-Ray Proxy and its instancing, we were able to save a lot of disk space; V-Ray proxies also made it easier to send our files to the RANCH render farm.