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Ioanna Ivanova — 3D Artist, INK


Originally from Bulgaria, Ioanna Ivanova was inspired by Pixar and Tangled to pursue a career in CG. Having studied at Bournemouth University in the UK, she subsequently moved to London where she works for INK, the inventive creative studio that’s rendered everything from funny furry planes to amazing Maseratis.

In this inspirational podcast, Ioanna talks about the importance of networking and meeting people, and the benefits of working for smaller CG studios where you can have more creative input. She also discusses what INK’s been up to lately, including medical equipment visualization and a pet project she’s masterminded herself.


Ioanna on Instagram >

Ioanna Ivanova >



4:41 Introducing Ioanna

8:41 Finding focus and starting at INK

15:38 The benefits of smaller companies

20:09 Agencies versus direct work

23:56 Medical device imagery

29:54 Personal projects at INK

34:37 AR and the future of creativity

39:40 New avenues for art

45:33 Real-time technology

49:16 Rediscovering drawing and photography

55:17 What’s next for INK

About the author

Christopher Nichols

Chris is a CG industry veteran and Director of Chaos Labs. He can also be heard regularly as the host of the CG Garage podcast which attracts 20,000 weekly listeners. With a background in both VFX and Design, Chris has worked for Gensler, Digital Domain, Imageworks and Method Studios. His credits include Maleficent, Oblivion and Tron: Legacy.

Originally published: June 21, 2022.
© Škoda Design

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